@article{c18bf501ce9f4b55a60a79dc9893cfb6,
title = "Consumer Religiosity: Consequences for Consumer Activism in the United States",
keywords = "boycott, complaint intentions, consumer behavior, ethical judgment, religiosity",
author = "Krist Swimberghe and Flurry, \{Laura A.\} and Parker, \{Janna M.\}",
note = "Krist Swimberghe Laura A. Flurry Janna M. Parker In recent times, organizations have experienced consumer backlash as a result of decisions to support controversial causes. To date, little research has attempted to explain consumers' negative response as a function of religion.",
year = "2011",
month = oct,
doi = "10.1007/s10551-011-0873-2",
language = "English",
volume = "103",
pages = "453--467",
journal = "Journal of Business Ethics",
issn = "0167-4544",
number = "3",
}