Monopolist optimum pricing and advertising policies for diffusion models of new product innovations

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Optimal Control Applications & Methods
Volume	19
Issue number	2
DOIs	https://doi.org/10.1002/(SICI)1099-1514(199803/04)19:2<111::AID-OCA622>3.0.CO;2-M
State	Published - Mar 1 1998

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title = "Monopolist optimum pricing and advertising policies for diffusion models of new product innovations",

author = "Mesak, \{Hani I.\} and Clark, \{James W.\}",

year = "1998",

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