@article{a50d71235b2344f6ae27b052b338b852,
title = "Optimal Pricing of New Subscriber Services under Interdependent Adoption Processes",
author = "Mesak, \{Hani I.\} and Darrat, \{Ali F.\}",
note = "This article develops and optimizes dynamic diffusion systems for new subscriber consumer services. Each proposed system is composed of two differential equations, one for the retailer adoption process and another for the consumer adoption process that incorporates price. Several of such systems are optimized using optimal control methods.",
year = "2002",
month = nov,
day = "1",
doi = "10.1177/109467002237493",
language = "American English",
volume = "5",
journal = "Journal of Service Research",
number = "2",
}