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The role of affect in consumer satisfaction judgments of credence-based services

  • Bruce L. Alford
  • , Daniel L. Sherrell
  • University of Evansville
  • University of Memphis

Research output: Contribution to journalArticlepeer-review

Original languageAmerican English
JournalJournal of Business Research
Volume37
Issue number1
DOIs
StatePublished - Sep 1 1996
Externally publishedYes

Disciplines

  • Psychology
  • Marketing

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