Using Marketing History in the Modern Classroom: An Abstract

Danny Upshaw; Doug Amyx; Marcia Hardy; Phil Habig

doi:10.1007/978-3-319-99181-8_140

Using Marketing History in the Modern Classroom: An Abstract

Danny Upshaw
, Doug Amyx
, Marcia Hardy
, Phil Habig

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	American English
Title of host publication	Using Marketing History in the Modern Classroom: An Abstract
DOIs	https://doi.org/10.1007/978-3-319-99181-8_140
State	Published - Jan 1 2018

Disciplines

Political Science
Marketing

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Using Marketing History in the Modern Classroom: An Abstract

Disciplines

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